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Bud Light picks 2 new creative agencies as marketing strategy shifts

Dive Brief: Bud Light has selected Anomaly as creative agency for its core Bud Light Blue business and The Martin Agency to handle its extended family of brands, including hard seltzer, according to details shared in an email with Marketing Dive.    The Anheuser-Busch InBev label first put its account under […]
Bud Light picks 2 new creative agencies as marketing strategy shifts